Sanarwar cakulan ya kamata ta zama kamar yadda girman cakulan, siffar, ko irin cakulan kamar cakulan irin kekenku a cikin wasu abubuwan da suka shafi abubuwa. Ana sa ran akwatunan cakulan al'ada na al'ada suna tsammanin su raba kuma yada hoton hotonku a cikin kasuwar abinci. Za'a iya daidaita akwatunan cakulan kamar yadda kuke buƙatar kamar hotuna masu ban mamaki ko kuma Mottos, an shirya su da sautunan ƙarfi, tambarin alama, tare da waɗannan hanyoyin da yawa na wasu yanke shawara. Ta hanyar canza aikin cakulan ku daga daidaitattun kwalaye zuwa manyan akwatunan da aka daidaita bisa ga sauye-sauye. A cikin hasken komai, akwatunan cakulan da aka buga tare da sabbin cigaban buga takardu da kuma masana'antu na kayan kwalliya suna da ban mamaki don ci gaba da cakulan.
Cakulan yana daya daga cikin shahararrun kyaututtukan a tsakanin mutane a cikin al'ummomi da yawa. Ana shirya irin wannan samfurin yana taka muhimmiyar rawa game da tallan wannan abun da kuma farkon wannan binciken shine don sanin tasirin ɗaukar kaya a mafi kyawun gabatar da samfurin. Gwajin ilimin ilimin lissafi yana nuna cewa iyawar mahimmanci abu ne mai mahimmanci a zaɓi na cakulan a matsayin kyauta. Kashi na cakulan shine mafi mahimmancin bayani game da marufi da launi na marufi shine na paramaging yana da mahimmanci ga cakulan ga mutane tare da dangantakar hukuma. A cikin wannan takarda, mun gabatar da wani abu mai cikakken bincike don auna tasirin tasirin cakulan 'poppaging akan siyan su. Nazarin da aka gabatar na wannan takarda yana tsara tambayarka da rarraba su daga mutane daban-daban. Ana bincika sakamakon ta amfani da gwaje-gwaje marasa ƙanƙanta kuma an tattauna an tattauna an tattauna. The preliminary results indicate that the number of purchased packages within a year, cost of purchasing chocolate within a year, type of relationship of recipients of chocolate as gift, gender of recipient of chocolate as gift, age group of recipient of gift, type of store, nationality of chocolate, significance of packaging in various price ranges, type of packaging, insertion of information on package and color of packaging, are important factors influencing people to buy more.
